About Corewood Group
Built by an owner who sold, for owners who are about to.
Most advisors learned this business from the outside. Corewood was built from the seat you're in now — which is exactly why it's built differently.
John
Founder, Corewood Group
John founded Corewood after years inside the world of buying, building, and selling companies. He advised on a $450M private equity exit, and he completed the Disruptive Strategy executive program at Harvard Business School.
But the experience that shaped Corewood isn't a transaction or a classroom — it's understanding what it actually feels like to hand over something you built with your own hands. The fear of being taken advantage of. The worry about your people. The quiet grief of letting go of the thing that defined your working life.
Corewood exists because owner-operators of service businesses deserve an advisor who has sat on their side of the table — someone whose job is to protect what they built, not to buy it cheap.
Why Corewood exists
The owners who built America's service businesses — the HVAC companies, the roofing crews, the shops that show up when something breaks — are reaching the age where a transition is coming. Too often they're approached by buyers who see a number, not a life's work. Corewood is the advisor in the room who works for the seller: who makes sure the business is valued honestly, the buyer is the right one, and the people and reputation behind it are treated with respect.
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If any of this sounds like your situation, let's talk.
A first conversation is private and carries no obligation. It's simply a chance to understand your options.